Founded in 1975 as an auto parts store, Mynä-Auto OY added a workshop in 2008 and has since grown into a multi-brand service and repair business in Finland, operating as part of the Autoasi workshop chain, run by Örum Oy. Alongside servicing and repairs, Mynä-Auto also sells and fits hydraulic hoses, tools, and spare parts.
Autoflows connected straight into Mynä-Auto's existing Autofutur system, and the team put its ready-made text message templates to work right away - no extra setup needed, and both staff and customers responded well from day one.
Today, Autoflows reaches customers annually about upcoming services and inspections, and Mynä-Auto is now looking to extend it to tire-season organization, especially for tire hotel customers.
With contact requests landing in one place instead of scattered across emails and calls, staff spend far less time chasing them down, and far more time on the workshop floor.
Since adopting Autoflows, Mynä-Auto has seen tangible improvements across communication, efficiency, and customer relationships:
Lighter admin workload: Autoflows cut down the manual email back-and-forth and gathered contact requests in one place, freeing up staff time.
Stronger customer retention: automatic reminders keep customers active and booking appointments - helping Mynä-Auto keep the same customers coming back over time.
Positive customer feedback: customers appreciate being reminded when a service or inspection is due, along with an easy channel to book directly or submit a request on the spot.
"Autoflows as a whole complements a well-run workshop. It helps get the reminders out and takes some of the work off our hands."
Eerik Mäkiniemi
Service Manager
The feedback from customers themselves has confirmed it was the right service to add.
"We've had a lot of positive feedback from customers about these invitations sent via Autoflows, and customers have liked getting a reminder that a service or inspection is coming up."
Eerik Mäkiniemi
Service Manager