Most dealers don’t lose customers because they don’t care.
They lose them because aftersales execution quietly breaks down.
Messages end up in spreadsheets and inboxes. Handovers rely on memory. Follow-up happens without visibility.
Over time, this creates a Retention Gap - where good intentions don’t turn into consistent results.
In this 45-minute session, we show why customer retention is an execution problem, not a messaging problem - and what changes when aftersales communication is integrated into one reliable flow.
Customer retention is the dealer’s license to operate.
Margins are tightening, capacity is fixed, and teams are already stretched. Yet many new tools add more tasks instead of fixing execution.
The real question isn’t “Should we use AI?”
It’s “Will this actually make everyday life easier for the dealership?”
In this session, you’ll learn about:
“Before, it was very difficult. It was just a data pot managed on Excel… a bit of a blind hope that we were contacting the right customers at the right time.”
Katherine McLoughlin
Head of Aftersales, LSH Auto UK