From Bureaucracy to Efficiency: How Germans Gelida saves time and enhances loyalty with Autoflows

Germans Gelida uses Autoflows by AG Analytics to automate follow-ups, reminders, and targeted communications. The result: higher efficiency, stronger customer loyalty, and a more professional aftersales operation.

Customer Background

Germans Gelida is a Kia and Nissan dealership operating across Amposta, Tortosa, and Vinarós in Spain. With a longstanding focus on aftersales, the dealership wanted to optimise operations, enhance customer communication, and strengthen loyalty.

“Our goal was to improve customer loyalty, be more efficient in our aftersales operations, and make better use of our database,” explains Álvaro Gallardo, Aftersales Manager. Prior to Autoflows, managing customer follow-ups involved complex, time-consuming processes, which limited the team’s ability to focus on higher-value tasks.

The Solution

The dealership implemented Autoflows to streamline aftersales operations and automate customer communications. Autoflows converts data from their DMS into actionable insights, providing targeted call lists, reminders, and notifications.

“Whenever we encountered a problem, the Autoflows team was the first to find a solution,” adds Álvaro. The solution not only reduced manual work but also enabled the team to focus on tasks that add real value to the customer experience.

"Customers have responded positively to notifications from Autoflows because they act as helpful reminders. Targeted call lists make it easy to reach customers who dropped out of the booking flow or requested contact, simplifying follow-ups.”

Jordi Benito
Workshop Manager

Improving customer communication

Benito, responsible for the workshop at Germans Gelida, shares how Autoflows has had a positive impact on customer communication. “Our customers have positively received the notifications from Autoflows because they serve as a great reminder,” Jordi says. Having access to targeted call lists — such lists of customers who have dropped out of the booking flow or have requested to be contacted by the workshop — has made it much easier for Jordi to address customers specifically, simplifying the entire follow-up process.

A new era of aftersales excellence

Autoflows delivered measurable improvements in efficiency, customer communication, and professionalism:

• Enhanced efficiency: Streamlined follow-up processes from customer identification to contact, saving time and reducing bureaucracy

• Improved customer communication: Targeted notifications and call lists allowed for precise, personalised engagement

• Increased professionalism and loyalty: Staff can focus on value-creating tasks, boosting service quality and strengthening customer relationships

“Autoflows has simplified our operations and improved both our professionalism and customer loyalty” 

Álvaro Gallardo
Aftersales Manager