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How Toyota dealerships turn vehicle alerts into aftersales opportunities

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Integrations

Keyloop (Dracar+)

 

Solutions

Autoflows Aftersales

PAIN

Faced heavy manual work and low conversion from real-time vehicle alerts.

GAIN

Autoflows automated the processes, cutting 50% alerts and improving follow-ups.

About

Toyota in Køge was founded in 1964 as one of the first Toyota dealers in Europe.

Customer success story: Toyota Denmark | Autoflows
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Toyota uses Autoflows to filter connected vehicle alerts, engage customers proactively, and streamline aftersales operations. The result: less manual work, smarter follow-ups, and higher customer satisfaction.

 

Customer Background

With a network of 71 rooftops across Denmark, Toyota faced a challenge common in the modern automotive industry: managing an overwhelming number of connected vehicle alerts. While designed to improve service, these alerts created inefficiencies due to manual sorting, duplicate notifications, and irrelevant diagnostics. Multi-brand dealerships faced additional complexity, as OEM solutions often operate in silos without real-time integration with Dealer Management Systems (DMS).

The primary challenge was to identify which alerts required follow-up and which were irrelevant, while ensuring efficient, proactive engagement with customers.

 

The Solution

Toyota implemented Autoflows eCare, which integrates connected vehicle alerts directly with the dealership’s DMS. This allows the team to:

  • Filter irrelevant alerts automatically, eliminating false alarms and notifications triggered during routine maintenance

  • Engage customers proactively through personalised emails and SMS messages, prompting them to book appointments

  • Follow up strategically via targeted call lists for high-priority alerts or unresponsive customers

  • Measure impact with data-driven reporting, tracking how vehicle alerts contribute to aftersales revenue

By automating alert management, the system significantly reduces manual effort, enabling staff to focus on high-value customer interactions.

 

The Results

Autoflows transformed Toyota’s aftersales operations in several key ways:

  • Time savings: Irrelevant alerts are filtered automatically, saving staff 5–10 minutes per alert and reducing administrative workload

  • Proactive customer engagement: Personalised notifications encourage timely bookings, turning alerts into service opportunities

  • Targeted follow-ups: Call lists prioritise customers who need attention, increasing efficiency and customer satisfaction

  • Data-driven optimisation: Dealers can monitor the value of bookings generated from vehicle alerts, enabling smarter operational decisions

Connected vehicle alerts, once a source of noise, are now valuable drivers of aftersales revenue and customer satisfaction. Toyota dealerships across Denmark can respond to genuine service needs more efficiently, maintain stronger customer relationships, and focus on operational excellence.

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